Creating New Winning Business Models

Canvas model is a lean startup and strategic management template used in documenting or developing an existing or new business model. It is also considered to be a visual business chart that comprises products or firms value propositions, customers, finances and infrastructure. It also helps some firms in aligning their activities by way of illustrating some potential trade-offs.

This canvas model was also primarily proposed by none other than Alexander Osterwalder in accordance to his earlier works on model ontology in business. From the release of this canvas in the year 2008 to these days, new business models of canvasses then appeared.

As far as canvas model is concerned, there are a lot of benefits that you could obtain from this type of business model that are as follows:

Helps Structures Your Business Discussion

Some entrepreneurs these days are making use of a canvas model in some of their business meetings. They also make use of it as an essential building block in guiding brainstorms. This is also used in grouping ideas and comments under several headings and coming up with one shape of idea.


Forget a forty-page plan of business if you will launch your new business venture at such a low cost. Make use of canvas model to write only one page of business model. This will make it sure if business ideas already have their legs. And, if it still needs to take lean entrepreneurship method that helps you discover more customers for your business.

Great for Creating Idea Portfolio

In the traditional way of business planning, you may spend weeks or even months to write one idea for your business. With the use of canvas model, you only need to spend minutes or even hours of sketching your business models in creating several business ideas.

Despite the fact that you still need to do more researches just to secure capital and promote the best idea, it is still considered to be an essential way of weeding out of the worst ideas.

It Really Makes Sense

In simplest form, canvas is known to have its back and front stages.  A front page includes the things that drive value and ways on how to reach customers and to make more money.  A back stage includes the things that let you design the front page. With the use of canvas model for several times, you may find it easy thinking of the best model of your business that will lead to progress.

Value Proposition

Value proposition of your customers is indeed the heart of canvas model. This model forces your mind to think deeply in relevance to the venture that will be delivered to customers. This also helps you solve problems and determine things which are required by your customers.

With the benefits that canvas model can offer, it is not surprising to know that more business owners these days are now considering this business model. This is an essential business planning method that will help you plan what is best for your business.





The power of Visual Thinking: Do you know who Jack Welch is?

Hi there

As CEO of General Electric (GE), Jack Welch’s management skills has become almost legendary. He is also an exceptional example of a Visual Thinker. Don’t believe me? Let’s look at his background.

Jack Welch, born in 1935 in Salem, Massachusetts, was the Chairman and Chief Executive Officer of GE from 1981 to 2001. In 1960, he joined GE as a chemical engineer. He was elected as the company’s youngest Vice President in 1972 and was announced as the 8th Chairman and CEO in April 1981. He held that position until he retired in September 2001.

During his 20 years of leadership in this position, Welch increased the market value of GE from $14 billion to more than $410 billion, making it the most valuable company in the world. In 1999, Fortune named him the “Manager of the Century”. GE saw outstanding growth under Welch’s leadership, through acquiring new businesses, streamlining operations, and ensuring that each GE business was one of the best in its field.

One afternoon, while Jack Welch was trying to explain his new vision for GE to his wife, he decided to sketch out the strategy on a cocktail napkin. The sketch showed three circles, labeled Services, High Technology, and Core. A number of GE business units were listed inside and outside the circles. As a matter of fact, this is what the drawing looked like:

And, thanks to his vision written on a napkin, the company’s market value grew almost 30 times over the next twenty years.

That’s the power of Visual Thinkig. Hope you like it.


What is Business Process Reengineering (BPR)?

As companies establish and grow themselves over time, they need to develop different sets of processes directed towards the core of their businesses. These processes really define themselves and the ways they manage their operations. The process just becomes very unpredictable.

Actually, these processes are deemed suited to your everyday business activities. These can also be sufficient in coping up with some changes in their market. Well, this can only happen when they adapt swiftly and accordingly to the continuous and present changes happening around. But, if they don’t, they will immediately notice that they start performing the inefficient way possible.

For a business to remain very competitive, it is always important to analyze if their business is still an excellent match to the current trend these days. This is where Business Process Reengineering comes in.

Get To Know More about Business Process Reengineering

Business Process Reengineering or in short terms BPR is an analytic type of thinking that helps to completely view and understand how to best optimize the process where your company is built. In simpler terms, this is a one way of optimizing these days’ market conditions and tomorrow’s.

Despite the fact that some people consider business process re-engineering as development business process because it is effective, it is still a technique which is more dramatic as compared to improving existing business processes. It is also completely a one way of redesigning everything.

Impactive and extensive exercises analyze and recognize the core business processes. In addition to that, the main goal is to obtain products, services, stakeholders and customers. It will also help re-align their business processes right through their focus area.

Why Choose Business Process Reengineering?

There are a lot of companies these days who aim of using Business Process Reengineering. Their goal is improve effectiveness and efficiency of their business processes. This approach plays its significant role in embedding and establishing the best business quality procedures right through the entire operations. This helps in the following:

Simplifying business process flows.
Optimizing effort and time investments to process all business transactions.
Increasing efficiency in business operation.
Leveraging effective business delivery channels.
Standardizing campaigns for products launches.

Some might think that they can do this but they can’t since experts can only do such task. Experts in Business Process Reengineering are the only people who have the technical expertise and right combination of domains in promising you of doing everything. As you hire for professional experts to do Business Process Reengineering, you’re assured that they can handle everything to meet your needs.

Some benefits of this Business Process Reengineering are as follows:

Better efficiency.

Reduction in the operational costs.

Aligned information technology that goes hand and hand with their business strategy.

With all these, you are most assured that when you choose Business Process Reengineering, handling your business is no longer a difficult thing to do. So, try to make use of this business approach today!




Organic vs. Inorganic: Which Way To Grow?

Organic vs. Inorganic: Which Way To Grow?

Once you start a small company or business, you should concentrate on how to grow the network of client, reinvesting earnings in new assets for larger income, and enhancing productivity in order to augment bottom line.  These hard works are good illustrations of organic growth. One could grow his or her business by means of inorganic growth through combining with another business of by means of purchasing another business. This could provide you a wide base of clients and new ways of distribution which could lead to accelerated growth.

Organic Growth Benefits

Once you develop your company by strong management and efficient planning, you know your company inside and outside. You can move fast to take benefit of transformation in the market, and you can enjoy the contentment of seeing your dream is starting to come true. Also you have the option of developing your company at a rate which is comfortable and easy for you. Rather than merging with other companies, or purchasing another company, you could sell your business once it is mature. This allows you to earn profit.

Inorganic Growth Benefits

Growing your company inorganically takes account of merging with other companies by means of acquisition or merger. This instantly makes your asset bigger, your profit as well as your presence in marketplace. You’ll have a powerful line of credit due to the merged value of your business and your partner company too. Also you will gain from the additional skills from staffs at the new company.

Organic Growth Disadvantages

You might have restricted resourced for developing your business. You might also find that the market will not permit you to develop beyond a specific point. What is more, your plan for your growth could be frustrated by competitions, which cause you to cut down expectations and think about the odd of having to shut down because of restricted possibilities. Growing a company from start up level meanings to continuously fighting to ensure you have constructive cash flow so as to pay for your expenses and payroll and looking for ways to increase sales. Despite the fact that these issues exist once you merged with another business, the bigger the size of the merged company offers better flow of cash and growth in sales as of bigger network of customer.

Inorganic Growth Disadvantage

You’ll need to develop your management abilities drastically once you merged with another organization. Suddenly you will have lots of workers and lots of assets to keep an eye on, utilize and clear out as your organization requires change. What is more, you might grow in ways that you did not expect. In effect, the concentration of the other organization could conquest the dream you had once you began your organization. You might enter fields of the market where you don’t have expertise. Also you can develop fast. Most acquisitions and mergers need financing, and you’ll need to service your credit from the expansion you experienced with the union or acquisition. When your calculations on increased profits are imprecise, you may get yourself broke with a credit you have complexity repaying.

Differences in Selling B2B vs B2C

There are lots of similarities with regards to selling your services and products to customers or companies. After all, every group has an exceptional set of established budgets, pain points as well as particular buying choices. However the reality is that sakes technique for a B2B organization has to be diverse than which for a B2C company. So prior to taking steps in a wrong way, consider the difficulties caused by B2B sales:

Lots of Decision Makers

Once you sell anything to consumers like food, winter jacket, ticket etc your company is just tasked with needing to encourage them to buy your products. In the world of B2C, end users will proceed with a buying decision without the need of inputting from others. However in the world of B2B, most often there are many stakeholders drawn in the choice. As such, if the sales representative approaches their links and associates, they have to be watchful that others will finally have to consider the decision. To show that awareness, sales reps could say things such as “Is there any extra collateral which you need to assist your team know more about our offerings well or “I am so happy to provide this presentation to your manager”?”

Purchasing Procedure Takes Longer

With regards to B2C sales, a buying decision could make fast. However in B2B, it could take long to more potential clients down the sale funnel. As a matter of fact, it might need numerous sales meeting; virtual and in person, and many weeks to many months of discussion and conversations. Consequently, allow your potential clients to go themselves down the sales funnel through equipping them with lots of information. This also gets rid of representative from the equation that could speed up the process. Think about the efficiency of blogging, webinars, white papers, as well as social media status update in order that prospects can amassed information concerning your organization on their own agenda.

Lots Resources Involved

In B2B sales, big ticket purchases is certain, like vacation spots and homes. However with regards to B2B, huge amount of money deals are stuck on a regular basis. Actually, they are ordinary. And if lots of cash is at issue, the sales course becomes exceptionally complex. So, the B2B sales technique, need to consider for this dispute through building collateral which eases shopper’s minds. Make a cost savings document which shows the amount of business could save through dealing with you. Or make a client case study e-book therefore they can browse in third-party substantiation of your service. In due course, exhibit patience as well as answer latent buyer queries visibly and efficiently.

The Buyer is Well Informed

B2B buyers frequently know more concerning your business and competitors than you carry out as they are taking on in discussions with your competitors daily. For that reason, ensure your sales tactic accounts for an extremely informed client. B2B buyers often gloss in product reviews, customer testimonials, as well as market research prior to making a decision. Therefore, ensure you are adding to your business conversation significantly and which your representatives are up to pace on market trends as well as happenings.


How to Create a Balanced Scoreboard?

Balanced scorecard format could vary; it depends on the statistic or data, the industry and company. Some companies utilize a spreadsheet or could be drawn out in sections in a word document. Some consultants and companies could make special databases and software for the aim of a balanced scorecard. Organizations and companies are utilizing balanced scorecard during times of tactical planning as well as organizational transformation. They are utilized to assess company’s performance, and weigh up what challenges and opportunities have to be solved when outlining objectives and goals for the upcoming. Make balanced scorecard to enhance pe

Idea concept with row of light bulbs and glowing bulb

rformance as well as inspire teams accountable for a company’s success.

Gauge Group Culture and Mission

Take account of consideration of company’s vision, challengers as well as partners. Know the constituent of the transformation management plan which will require to be conversed with the company and other major stakeholders.

Concentrate on the Needs of Customer

Make a technique on how the company could meet the requirements and surpass customer expectations. Know what value the company provides to its clients and better community.

Label the Company’s Intent

Concentrate on business mission statement. Make a particular goal which match with strategy theme for what the company likes to reach.

Work out the course

Utilize strategic mapping to know how the company strategies complete the goals defined in strategic themes. Take account of particular values which the company or organization will provide to their clients as well as stakeholders.

Make Performance Measures

Know the way of assessing the performance, what standard should b met as well as benchmarking information developed. The results should be measured as well as expectations should be conversed.

Allocate Initiatives

Make the members of the team know their responsibilities as well as how these members will be held responsible for their action and performance. Get the members of team on board with the scheme and the company’s direction through expressing the job they need to do.

Put the Process into Practice

Utilize a standardized system to track and input initiatives and objectives as well as communicate results. Customize software could be utilized, or just spreadsheet. Automated system which works well for the business and is appreciated by contributors will hold the implementation up of the tactical plan.

Flow the scorecard

Balanced scorecards utilized at organizational level must be duplicated for particular departments as well as smaller group tasked with reaching each aim. Keep the evaluation procedures and measurement tool reliable for each objective.

Assess the Balanced Scorecard as well as the Procedure

Check the balanced scorecard. Assess whether the aims are being met and when the procedure to meet the aims is working.

Regulate the balanced scorecard when required

Scorecard as well as the process must be flexible in order that changes could be integrated as strength and weakness is identified.

Keep in mind to keep your business or company informed. The most superb way to get each and every staff is responsible for the victory of a tactical plan as well as participation in scorecard is to keep in touch properly.

What is Business Development?

Business development in simplest term is known as the activities that are designed to make your business better. It includes other goals like increasing your business revenue, increasing profitability of your business and growth as far as business expansion is concerned.  It is also a one way of making strategic decisions for your business.

Scope and Concept of Business Development

Several activities of business development extend through different types of departments like product management, project management, sales, marketing and vendor management. Partnership, negotiations, networking and cost-saving effort will also be involved. All these entire activities and departments are aligned and driven to the goals of developing your business.

For example, a specific business in relation to the service or products can be successful in your place. This is because of the presence of business development teams that assess the fullest potentials of expansion of the business.  After all studies, researches, diligence, you will find that your business had already expanded in several regions.

Here are some of the common departments of your business that are tied up with business developments:


Personnel on the sales department of your business concentrate on specific market to target high revenue. In this situation, business development teams will assess the market and will also conclude that sales they want to achieve and if these can accomplished for a specific time period. Having these goals in mind, the sales department team will target more customer base and will make use of the best strategy in order to succeed.


Marketing includes advertising and promotion directed towards the successful sales of the products and services to the customers. It also plays an essential role in accomplishing sales target of the business.  Business development in this specific area usually allocates an estimated budget for marketing.

A high budget also highlights aggressive strategy of marketing that includes personal visit, cold-calling, road shows and sample distribution for free. But for those who have a low budget, this may result to passive marketing strategy that includes billboards, and limited media and print advertisements.

Strategic Partnership or Initiatives

If you want to enter into the world of new market, can it be profitable to work solo or partnered with some local firms that had already been in the business for several years? Assisted with finance and legal teams, the teams for business development also weigh all possible benefits of the options mentioned earlier. They are also given a chance to choose for the kind of market niche they will choose between the two.

These are also some of the aspects in your business which have been tied with business development. There are still a lot more of these to consider if you really want to achieve success.  That is why as early as now, you need to consider if you are fit for business development or not. If yes, then just do everything just to achieve success. if not, you may always ask for professional assistance from others who have been using business development strategies.

La Importancia de la Venta de Valor

La Importancia de la Venta de Valor

Normalmente, los equipos comerciales B2B (Business to Business, hablamos aquí de venta a empresas) centran su esfuerzo de venta en dos puntos:

  1. Demostrar que el portafolio de soluciones de su compañía es el mejor para el cliente (aunque muchas veces ni siquiera saben qué quiere o qué necesita el cliente).
  2. Utilizar sus habilidades relacionales para convencer al Cliente y ganar la oportunidad, muchas veces sin pensar más allá del bono que van a ganar ese mismo mes. Es decir, establecen relaciones a corto plazo con los clientes.

Pero, ¿es esa la forma correcta de actuar de un buen vendedor? Por supuesto que no.

En primer lugar, cuando nosotros explicamos al cliente lo que creemos que es el valor diferencial de nuestros productos, sin alinearlo con los valores de compra del mismo (es decir, lo que el cliente quiere realmente), estamos ofreciéndole un producto que para él o ella puede tener un valor cero. Veámoslo con un ejemplo.

Imaginemos que somos el director de compras de una multinacional tecnológica. Un equipo de una empresa proveedora nos viene a visitar para ofrecernos una solución en cloud para almacenar todo el repositorio corporativo de información de nuestra compañía. Después de estar reunidos con ellos durante más de una hora, lo que hemos visto y escuchado son cosas como las siguientes:

  • Nos han dicho algo así como “vamos a presentarte algunas ideas que tenemos para ti”. El problema es que esas ideas no las han contrastado antes conmigo.
  • Me presentan los beneficios que creen que esa solución tendrá para mi compañía. El problema es que ni siquiera conocen nuestra Estrategia de Negocio.
  • Revisamos decenas de transparencias Powerpoint con mensajes de venta y credenciales generales, no adaptados a los requerimientos de mi empresa. Por ejemplo, nuestros requisitos de Seguridad son mucho más elevados que los que ellos presentan,
  • Terminan diciendo lo siguiente: “no sabemos muy bien cómo podríamos ayudarte, pero nos encantaría trabajar para ti”.

Es decir, las probabilidades de que les compre son nulas porque no me están vendiendo valor. Puede ser que me vendan precio, aunque algunos vendedores no hacen ni siquiera eso.

Por otro lado, con respecto al segundo punto, si un comercial establece relaciones a corto plazo con sus clientes, ¿cuánto creen que durará esa relación? Poco o nada.

Aprende ya a vender valor con nuestro curso de ventas!